emerging technology | Couture Technologies

Building a look- how do you do this when shopping online?

Deanna Meador

Jun 53 min read

Building a look- how do you do this when shopping online?

During the fall of 2019, I spoke with hundreds of shoppers from 5 different countries to learn about their apparel shopping behaviors...

12 views0 comments

Redefining Fashion: The Impact of Virtual Fitting Technology on Inclusivity and Diversity

Lena Mayberry

Aug 29, 20232 min read

Redefining Fashion: The Impact of Virtual Fitting Technology on Inclusivity and Diversity

Virtual fitting technology is revolutionizing the fashion industry, promoting inclusivity and diversity.

58 views0 comments

Innovative Retail Models: How Businesses are Embracing Change to Meet Consumer Needs

Lena Mayberry

Aug 15, 20232 min read

Innovative Retail Models: How Businesses are Embracing Change to Meet Consumer Needs

From experiential stores that transform shopping into an adventure to D2C brands, we delve into the strategies driving change.

27 views0 comments

Virtual Fitting vs. Traditional Fitting Rooms: Pros and Cons

Lena Mayberry

Aug 1, 20233 min read

Virtual Fitting vs. Traditional Fitting Rooms: Pros and Cons

Understand the advantages and drawbacks of virtual fitting rooms to strike a balance between convenience and the irreplaceable human touch.

64 views0 comments

The Intersection of Fashion and Technology: Where Style Meets Innovation

Lena Mayberry

Jul 3, 20232 min read

The Intersection of Fashion and Technology: Where Style Meets Innovation

Explore the world where style meets innovation, as we delve into smart fabrics, 3D printing, and artificial intelligence in the industry.

203 views0 comments

Unleashing the Power of Data: How Apparel Companies Thrive with Analytics

Lena Mayberry

Jun 9, 20233 min read

Unleashing the Power of Data: How Apparel Companies Thrive with Analytics

In today's digital age, data is the new gold, and the fashion industry is no exception.

16 views0 comments

AI Revolutionizing the Apparel Industry: From Virtual Fitting to Sustainable Supply Chains

Lena Mayberry

Jun 9, 20233 min read

AI Revolutionizing the Apparel Industry: From Virtual Fitting to Sustainable Supply Chains

By Lena Mayberry AI has emerged as a transformative force in the fashion and apparel industry, revolutionizing various aspects of the...

22 views0 comments

Your Style, Your Way: The Growing Demand for Personalization

Lena Mayberry

May 24, 20233 min read

Your Style, Your Way: The Growing Demand for Personalization

Discover tech-driven fashion transformation: personalized clothing, virtual fitting, inclusive representation, and interactive customization

23 views0 comments

AI Fashion Incubator: How Revolve and Maison Meta are Supporting Emerging AI Designers

Lena Mayberry

May 3, 20232 min read

AI Fashion Incubator: How Revolve and Maison Meta are Supporting Emerging AI Designers

Discover how Revolve and Maison Meta are supporting emerging AI fashion designers with the AI Fashion Incubator.

26 views0 comments

Beyond the Camera Lens: How Computer Vision is Transforming the Way We Live

Lena Mayberry

Apr 25, 20234 min read

Beyond the Camera Lens: How Computer Vision is Transforming the Way We Live

From facial recognition to self-driving cars, computer vision is changing the world we live in.

16 views0 comments

Lena Mayberry

Apr 17, 20232 min read

Data Privacy: What You Need to Know

Learn about the responsible and ethical use of customer data in virtual fitting technology.

20 views0 comments

Not All Virtual Try-On Solutions are Created Equal

Lena Mayberry

Feb 8, 20233 min read

Not All Virtual Try-On Solutions are Created Equal

One of the main challenges in VTO technology is creating a realistic representation of the item being tried on.

29 views0 comments

Maximizing Inventory Efficiency with VTO for Brands

Lena Mayberry

Jan 18, 20232 min read

Maximizing Inventory Efficiency with VTO for Brands

Virtual Try-On technology has the potential to revolutionize the way retailers approach sizing and inventory management.

19 views0 comments

The Top 10 Ways AI is Shaping the Industries of Tomorrow

Lena Mayberry

Jan 10, 20237 min read

The Top 10 Ways AI is Shaping the Industries of Tomorrow

AI has the potential to revolutionize industries, including healthcare, finance, and education, and is already being used in many ways.

17 views0 comments

The State of Next Gen Fashion: Digital Identity

Lena Mayberry

Jan 5, 20234 min read

The State of Next Gen Fashion: Digital Identity

As more and more people spend time online, our digital selves are becoming just as important as our physical selves.

82 views0 comments

Virtual Try-On: Top 5 Considerations for Apparel Brands

Lena Mayberry

Dec 28, 20222 min read

Virtual Try-On: Top 5 Considerations for Apparel Brands

Virtual Try-On solutions are growing popular for brands, but there are important things to consider like user experience, compatibility...

42 views0 comments

Fashion Tech is Helping Circular Economy Initiatives

Lena Mayberry

Dec 12, 20226 min read

Fashion Tech is Helping Circular Economy Initiatives

The circular economy is gaining traction, and fashion tech is contributing to this growth.

18 views0 comments

Lena Mayberry

Nov 23, 20224 min read

How Fashion Brands Are Going Phygital

Retail companies are using technology to provide new and innovative ways to connect with their customers.

32 views0 comments

How to Get the Most Out of Your 3D Assets

Lena Mayberry

Nov 3, 20223 min read

How to Get the Most Out of Your 3D Assets

Consumers are in charge, and they want new and simple online experiences that help them to validate potential purchases.

22 views0 comments

Big Red Flags Are Signaling Manufacturers To Go Digital

Lena Mayberry

Oct 26, 20225 min read

Big Red Flags Are Signaling Manufacturers To Go Digital

More businesses have to think in 3D as they adjust to the pace of technology.

14 views0 comments

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